Achieve the Fruitful Email Marketing Results With Competent SMTP Server

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                                   Image Courtesy: bit.ly/1eEb8IH

Are you facing troubles in proper delivery of your emails? If yes, make sure to correctly configure the outgoing email settings for the server. Many people relying on emails for their personal and professional commitments face similar hurdles but when checked, they are found to have configured the email setting wrongly. On many other circumstances, the fault lies with the server they have configured for outgoing emails.

Smooth email communication is a dream of most online marketers but often times they fail to live up to their dreams. The adverse circumstances while sending emails occur mainly due to unavailability of a strong and effective email sever. Simple Mail Transfer Protocol is considered as the most reliable and trustworthy email server to make sure that your dream of hassle free emailing comes true.

Whether you are a start-up or a big business organisation, email helps you always remain in touch with your clients. Installing SMTP as an outgoing email server offers you many advantages, some of which are being mentioned below.

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Image Courtesy: bit.ly/1cM1y3d

Bulk Email Delivery Most email marketers prefer to send emails to their subscribers in bulk, as it offers them several advantages. Sending emails in bulk is not an easy task to do, as one has to keep watch on many things related to email sending. While other email servers do not provide assurance of strong IP server, SMTP does it with its expertise and latest technologies. Yes, sending bulk emails with the help of SMTP server is an out of the world experience for the email marketers. It also helps you save lots of time and money that could be invested in boosting other services of your organisation.

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Image Courtesy: bit.ly/1hsDY3w

Reputation Building Just like in the real world, reputation of your business plays a key role in the development of your venture in online sector. But, for this, you need to avoid indulging in spamming. Always remember that the guidelines set up by the spam control are strict and even small negligence could trigger spamming through your emails. SMTP manages the IP to uplift your reputation in the online sector and assures successful email delivery every time you hit the send button.

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Image Courtesy: bit.ly/1lyU0ZL

Detailed Reporting The responsibility of email marketers’ does not end with sending emails. You need to keep track of the email sending reports and status updates. SMTP offers detailed reporting which leads to proper feedbacks from the recipients. With the help of this service, you would be able to know whether your email has been delivered, deferred, waiting in the queue, or something else. To go through the reporting details, you just need to access the control panel of your system.

Hence, SMTP is competent outgoing emails sever that makes sure that all your emails are properly delivered to the recipients. It offers several other benefits to the email marketers.

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Reasons why SMTP is Preferred in the Corporate World

The email service has actually helped out the world of business and commerce in more ways than one. In this world that race against time, speedy communication is extremely important. The traditional postal service is very slow and is mockingly called ‘snail mail’. With the advent of the email service the corporate world now works at lightning speed and is able to communicate with the rest of the world in the blink of an eye.

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Image Courtesy: bit.ly/10Rzqae

The corporate world runs on emails as it is one of the best ways to stay connected, with clients, customers and colleagues. Deals are finalized over emails, clients are notified over emails. Emails can also be used as a cheap way of talking to people all over the world instead of making expensive phone calls. For businesses, sending mails is very important. Agendas, circulars, invites, schedules, routines, pamphlets, etc. can be sent to various people through email; therefore, it has to be made sure that the mail server is reliable.

Corporate offices usually use SMTP servers to send mails. SMTP or Simple Mail Transfer Protocol servers are used only to send mails to clients, customers and colleagues because of its advantageous features. Here are some of the best features why SMTP servers are used in corporate offices.

  • The marketing strategies of most offices involve the sending of bulk emails. One can send bulk emails only through trustworthy SMTP servers. Also, good SMTP servers make sure that the mails reach every single client’s or customer’s mailbox instead of landing up in spam.
  • With the help of SMTP servers you can check the status of your mails till they are delivered. Therefore, if your mails bounce back, are deferred or are in queue, you will get to know. On delivery of the mail to the recipient, you will get a delivery mail. So, now you do not have to worry whether your mail has reached the client/customer or not, you will know for certain when they are delivered and if there is a problem in delivery, you will be notified.
  • With cloud SMTP, now it is no longer necessary to host an in-house mail server. As the email service is designed on cloud computing technology, it can assure you better delivery.
  • A reliable SMTP server makes sure that your mail reaches the recipient’s inbox instead of spam or junk mail. This feature gives you the assurance that the mail you have sent will be viewed and read by the recipient.
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Image Courtesy: goo.gl/ue7gW

These advantages of the SMTP services make it so popular in the corporate world and almost all businesses rely mostly on SMTP servers.